Website accessibility means designing and building a website so people with disabilities can use it. This includes support for screen readers, keyboard-only navigation, captions, sufficient color contrast, and clear structure.

In many jurisdictions, yes, websites are expected to be reasonably accessible, especially when they are customer-facing or provide access to goods and services.

In the United States, courts have increasingly applied the Americans with Disabilities Act (ADA) to websites. California adds additional risk through state laws such as the Unruh Civil Rights Act, which can make accessibility claims easier to bring and more costly.

In Canada, accessibility obligations exist at both federal and provincial levels and require organizations to identify and remove digital accessibility barriers over time.

In the European Union, accessibility laws apply to many digital services, particularly under the Web Accessibility Directive and the European Accessibility Act, with growing coverage of private-sector businesses.

Across these regions, the expectation is not perfection but reasonable accessibility aligned with standards such as WCAG. An accessibility statement supports transparency, but it does not replace accessibility work.

No. An accessibility statement describes your approach and current status, but compliance depends on whether people with disabilities can actually use the site.

Often, yes. Accessible sites typically have clearer structure, better semantics, and improved usability, which helps search engines and AI systems understand and surface content more reliably.

You can test your website using our accessibility checker tool. It helps identify common issues and highlights barriers that may affect users and compliance.

We partner with accessiBe as one of several tools used to support accessibility efforts, alongside manual testing and remediation. Another tool we use is Wicked Alt Tags which connects to OpenAI to generate alt tags for every image in your website’s media library. No automated solution replaces thoughtful design and ongoing review.

Nope. No tool or audit can guarantee legal compliance. Accessibility depends on real-world usability and evolving standards and interpretations. Testing and remediation reduce risk and improve access. And we can only stay one step ahead of the ambulance-chasing law firms who make their living suing small businesses over compliance on the internet.

It can flag issues such as missing text alternatives, low color contrast, improper heading structure, form labeling problems, and other common barriers affecting usability and assistive technology support.

Too often… too often. Test after major releases, design changes, CMS template updates, and regularly as part of ongoing maintenance. Accessibility can regress as content and components change.

On most days it is. It’s an iterative and ongoing process and we test it monthly and make continuous adjustments as we go. We work toward substantial conformance with WCAG 2.1 AA and continuously improve. Some pages or components may not yet meet every guideline, and we prioritize fixes that block core tasks and navigation. 

We consider screen readers, keyboard navigation, browser zoom and text resizing, voice input, and other common assistive tools. We also test across a range of devices and browsers.

We aim to conform to WCAG 2.1 Level AA, a widely adopted international standard for web accessibility.